Can you use your existing video in Korea?
Product and factory shots usually carry over; speaking shots, burned-in text and the closing screen get remade. Subtitles or dubbing, sizes by placement, and seven files to request.
The SIXONE blog.
Insight from the field: advertising, video, live commerce, global distribution, and design.
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Product shots Korea expects: what to add
A Korean listing runs five types of photo together: product only, size reference, full contents, in use, and a close-up of the labeling. Here is how to tell which of your home-market files can go up unchanged, how to fill the gaps, and what file specs to hand over.
Korean customer inquiries: how fast, where
In Korea, how long people wait depends on where the inquiry landed. Here are the places inquiries arrive, the reply speed expected at each, how a team in another time zone splits the day, the answers to prepare in advance, and three ways to put a Korean-speaking person in place.
Shipping into Korea: delivery and returns
Written from the side shipping from outside Korea to buyers inside it. The flow expected from order to arrival, per-order shipping versus stock held in Korea, how returns and exchanges are requested, what packaging is expected to do, and the eight lines to write on a product page.
Your brand name in Korea: three paths
Three ways to write your brand name in Korea: keep the original, transcribe the sound into Hangul, or build a new Korean name. When to choose each, and what to check before you decide.
How long until your first sale in Korea
The calendar for a first sale in Korea is set by what you wait for, not what you do. A stage-by-stage table of working days and waiting days, how to add business days and calendar days together, what decides the document timeline, which stages overlap, and what to change when you are short on time.
Korea entry budget: four lines for year one
A single total runs out mid-year. How to split a Korea entry budget into one-time, monthly, per-order and stock, which items appear only when you cross a border, and what to cut first.
What to send before the first Korea meeting
Five sets of material to gather before a first meeting with a team in Korea - product data, brand assets, home-market sales records, goals and budget range, decision-makers and reply rules.