We start by deciding what comes first.
Instead of listing everything you could do, we help you decide what not to do right now. Our business consulting diagnoses your marketing, brand, and business structure, then puts the action plan and priorities in writing.
We cover five areas.
Take just one, or bundle overlapping topics into a single engagement.
Platform business
We design your service structure and business model, then map out the features to build first (MVP) and phased development priorities.
Brand business
We diagnose where the brand stands and realign its message and marketing channels.
Influencer business
We design casting criteria, collaboration structures, and how results get measured.
Network business
We sort out distribution, alliance, and partner structures and connect the touchpoints.
Global infrastructure
From choosing overseas target markets to local partners and an operating system on the ground.
It runs in 2–4 sessions.
Sessions run over Zoom. On-site meetings work too, and clients outside Seoul often mix online and in-person.
- 01
Listening
In the first meeting we hear where you are and what worries you.
- 02
Data review
We take your revenue, ad spend, and channel data and dig in. For an industry new to us, we schedule extra research time.
- 03
Diagnosis · plan
In session 2 you get the problem definition, action plan, and priorities in writing.
- 04
Check-in
If execution needs another look, we add a session.
What you receive.
Organized so you can use it as-is, even if someone else executes. Delivery format follows whatever works for your team.
- Current-state diagnosis
- Where you stand right now — revenue, channels, and competition, laid out in numbers.
- Problem definition
- What is holding you back, with the causes spelled out.
- Action plan
- Not abstract advice — a written list of what to start on next month.
- Priorities
- What to do first and what not to do for now, clearly separated.
Things to know before you ask.
Six questions that come up in almost every consultation, answered up front.
- What determines consulting fees?
- Consulting fees are set by contract length and scope of analysis. The quote comes as a total up front — no costs added midway.
- How long is a consulting contract?
- Contracts usually run in 3-, 6-, or 12-month terms. The length is set in the consultation, together with the scope of analysis.
- Is your CEO involved in the consulting?
- Our CEO sits in as well.
- Which industries have you worked in?
- Since 2013 we have worked with 41 organizations across broadcast, commerce, brand, and public sectors. In 2023 we delivered brand advertising strategy consulting for Naver Shopping.
- Can you help with government support programs?
- We help write business plans and prepare deliverables for content and marketing programs. We make no promises about selection — and if the odds look low, we tell you so.
- How is consulting different from a marketing agency?
- An agency runs your ads or makes your content for you; consulting comes before that — deciding where the budget should go first. You are free to hand the resulting document to another marketing agency or production company to execute.
Consulting alone is fine.
You do not have to hand us the production or the media spend. With planning, production, broadcasting, and development all in-house we can carry execution too — but we never bend the consulting toward winning that work. The smaller the budget, the more it matters where it goes first, so with startups, small companies, and pre-launch founders we spend extra time deciding what not to do.
