An advertising agency that connects content, media, and commerce to drive results.
From campaign strategy to media operations and performance reports — advertising designed to be measured. From social ads on Instagram and YouTube to OTT ads on Netflix and TVING and TV commercials, one team plans and runs them all.
Everything that comes with one campaign.
You do not have to hand over all of it. Media buying alone, or creative production alone, works too.
- Ad planning
- Budget design · strategy · content structure · copywriting
- Media advertising
- Meta · YouTube · OTT · TV commercials · drama PPL · variety show PPL
- Performance marketing
- Insight analysis · social ad operations · conversion analysis · data capture
- Viral marketing
- Blog · cafe community · SNS content production and distribution · reviewer collaboration
- Channel operations
- YouTube channel management for companies and professionals · brand SNS management · SEO
- Video · live
- Ad creative production · live promotion · audience acquisition · Korean and global influencers · group buys
- Commerce · distribution
- Online mall events · offline retail events · fulfillment
- Design · web
- Websites · shopping malls · landing pages · CMS · publishing · development
The media we run.
From online ads in search and social to OTT and broadcast ads, we handle the media buying for you. Accounts are opened in your company’s name.
- Naver
- Kakao
- Meta
- YouTube
- Netflix
- TVING
- Wavve
- Coupang Play
- Watcha
- Terrestrial · cable TV
OTT and broadcast ads come in these formats.
Ads on ENA, Netflix, TVING, Wavve, Watcha, and Coupang Play can be bundled and run as one broadcast and OTT package. Each medium offers different formats, so we choose them with you in the consultation, based on your goals and budget.
- Non-skippable adsNon-skip
- Video ads that viewers cannot skip, shown before a show starts or partway through.
- Single title sponsorshipSTS
- One show is chosen, and a single brand has the ad slots that run before it all to itself.
- Pause-screen adsPause Ads
- Ads that appear on screen when a viewer pauses playback.
- QR code ads
- A QR code is added to a video ad or pause ad, so viewers watching on TV can go straight to your brand’s website or app install page on their phones.
How it runs.
The first month is for testing creative and targeting. That is why we recommend at least three months.
- 01
Consult · analyze
We define goals, market, and target together. If campaigns are already running, we audit the current state first.
- 02
Strategy · planning
We design the channel mix, message, and budget. We do not spread across channels from day one.
- 03
Campaign operations
The same team makes the creative and buys the media, so swapping creative on performance takes a day or two.
- 04
Performance reports
Weekly summaries and detailed monthly reports — tracked through to conversions, not just impressions and clicks.
How we operate.
Worth knowing before you hand it over — so we put it in writing first.
- Account ownership
- Naver, Kakao, Meta, Google, and YouTube accounts are opened in your company’s name. When the contract ends, the data and accounts stay with you.
- Costs · billing
- Ad spend (media cost) and the agency fee are invoiced separately. Media cost is settled on actual spend, with the media platforms’ original reports attached so you can cross-check. A detailed quote follows within 2–3 days of agreeing on scope.
- Reports
- Weekly summaries and detailed monthly reports, including proposals for what to change next month.
- Creative production
- Video, banners, and product pages are made in-house. None of the waiting that comes from splitting production and media across companies.
- Agency handover
- Moving from another advertising or marketing agency? Hand us account access and we pick up your historical data. Before the handover we audit the current state of your campaigns.
- Compliance review
- We review creative against each medium’s screening rules. For regulated industries — medical, food, cosmetics — claims are filtered in advance.
We do not keep spending just to keep the account.
Every month we review results against target together. If we miss the target two months in a row, we are the ones to suggest reworking the strategy or pausing the spend. It is the same reason we recommend finding the formula in one or two channels before widening, rather than splitting the budget across many from day one.
Ad Planning
What clients say when the work is done.
- Kim** · O*** Co.Beauty brand · Brand awareness campaign
Our brand's strengths came first
Before anything else, we worked through exactly what our brand's strengths are. Color and texture matter in our category, and that part received especially careful attention; the result fits the purpose of our original request, and we are pleased with it.
- Jang** · P*** Co.IT startup · Social media performance ads
Vague references in, the exact mood out
All we gave them was a handful of vague references, and they still came back with exactly the mood we wanted. I also liked how a hard-to-explain service got put into simple words. The plan was specific enough that several departments could move together without trouble.
- Ahn** · W*** Co.Food manufacturer · New product launch ads
Ideas built around our target customer
Food comes with many limits on what you can say, and anything likely to cause problems had already been filtered out when the proposals reached us. As a result, our internal discussions moved much faster.