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SIXONE 2026 Corporate Operations Announcement

Beginning in 2026, SIXONE Co., Ltd. is strategically restructuring its organization and brand architecture to sharpen operational efficiency and its mid-to-long-term growth strategy.

Notice of 2026 Organizational and Brand Restructuring

Beginning in 2026, SIXONE Co., Ltd. will strategically reorganize its organization and brand structure to strengthen operational efficiency and its mid-to-long-term growth strategy.

The restructuring follows a management-led, mid-to-long-term structural realignment plan designed to clearly redefine the company's core competencies and pursue future expansion more systematically.

1. Redefined Organization and Functions

The existing SIXONE Co., Ltd. will be reorganized as a content strategy headquarters focused on the following functions.

  • Content planning and production
    (Content Planning & Production)
  • Platform planning
    (Platform Planning)
  • Media and press operations
    : ALPHA MAGAZINE

The realignment structurally re-centers the content-first strategy SIXONE has pursued since its founding — a key step in reinforcing the foundation for sustainable expansion by strengthening content planning and production capabilities and upgrading the operation of ALPHA MAGAZINE.

2. Launch of the New Brand 'FREEMONT'

Beginning in 2026, the divisions below will be spun off and operated under the independent brand FREEMONT.

  • Design and Branding Division
  • Commerce Incubating Division

Built on deep expertise in design, branding and creative work, FREEMONT will operate as an independent creative brand carrying SIXONE's next axis of growth.

3. Consolidated Advertising and Broadcast Operations

From 2026, the Advertising Division and the Commerce Broadcasting Division will operate under the unified brand SIXEIGHT.

SIXEIGHT will be reorganized as an integrated commerce and advertising execution brand spanning the full range of media broadcasting, brand exposure and performance ad operations.

4. Looking Ahead, with Gratitude

Over the past two years, 2024 and 2025, working hands-on across projects and day-to-day operations made clear how essential the expertise and dedication of every division has been to SIXONE's growth.

We are sincerely grateful for the hard work and achievements of everyone involved.

Building on that field-level experience and practical insight, SIXONE will realign its operating structure across content, media, branding, advertising and commerce to be more grounded and effective, further solidifying the foundation of its mid-to-long-term expansion strategy.

We ask for your continued interest and support.

Thank you.

December 10, 2025

SIXONE Co., Ltd.

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