[Kyungsang Ilbo] SIXONE Unveils 'Special Media Care' Media Management System

SIXONE has unveiled its 'Special Media Care' media management system, covered by the Kyungsang Ilbo on Aug. 23, 2024. The product is built for brands that want to keep their advertising running season after season rather than producing a single ad and stopping there.

Special Media Care runs on a monthly subscription. It includes the following.

• Up to four ads produced at 40% below standard production pricing.
• Three ad products managed under the monthly plan.
• Ads prepared for each of the four seasons — spring, summer, fall and winter.

The system is designed so that even modest-sized brands can rotate their advertising with the seasons. SIXONE is also preparing a program to secure retained clients through the third quarter for small and mid-sized brands that find media management difficult.

For SIXONE, it marks a shift from producing videos one at a time to managing a brand's media presence as an ongoing partnership.